2017 PRISM Winners

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To all award winners:

To order duplicate awards, please contact Sara Jurey, sara@jwilbur.com or call 816-421-7050.

To view judges scoring sheets, please follow these instructions.



Special Awards

2017 Best in Show:

Saint Luke's Health System

NICU Super Babies

Bill Delay Award for Distinguished Service:

Celeste Burks, APR

Public Relations Team of the Year:

Children’s Mercy Hospital

Roger Yarrington Public Relations Professional of the Year Award:

Laurie Roberts

 

PRISM Honors

CATEGORY: ANNUAL REPORTS

PRISM

JE Dunn Annual Report, JE Dunn, Emily Fors, Cindy Barber

2016 Annual Report , Johnson County Government, Lori Sand and Chris Depusoir

2016 Annual Report, NAIC Communications

Economic Development Corporation of Kansas City Annual Report , Sturges Word Communications

SILVER

2016 NIPR Annual Report, NAIC Communications

CATEGORY: Blogs

PRISM

Trending at the Table with the MyChinet.com blog, MBB Agency with Chinet brand

CATEGORY: Community Relations

SILVER

Buy One, Get One, Give One: Crossroads and Vanity Fair Lingerie, Crossroads

JoCo Magazine, Special Public Safety Issue,

Johnson County Government

All Schools. All Kids. Zero Tax Increase, Patron Insight Inc.

CATEGORY: Creative, Unconventional Tactics.

PRISM

Saint Luke’s Mannequin Challenge, Saint Luke’s Health System, Esther Grenz and Josh Knight

CATEGORY: Direct Mail

PRISM

Public Safety Sales Tax Mailer, Sharon Watson, Johnson County Government

KCP&L Nest Promotion Email Campaign, Kate Van Gorden, KCP&L and Nest

Perfect Partnerships Sales Kit, Clifton Alexander, REACTOR Design Studio

Editorials

PRISM

Beware the Seven Deadly Sins of Attorney Bios, Katherine Barnard, Firesign

CATEGORY: Events and Observances

PRISM

#RAISE-A-GLASS with DFA’s Mobile Milk Bar, Crossroads

National Pulled Pork Day, Crossroads and Sonny’s BBQ

SILVER

Russell Athletic Dadlete Suite at Dad 2.0 Blogger Summit, Crossroads

Thanksgiving with Honeysuckle White ,Crossroads and Honeysuckle White

Vanity Fair Ambassador Summit for Women Who Do Crossroads and Vanity Fair Lingerie

KCP&L Greenville Square, KCP&L Marketing Communications

Third Street Social Grand Opening, Adrienne Strobel, Julia Armstrong, Page Communications

RH Leawood Grand Opening Events, Parris Communications

Shawnee Mission Health Overland Park Grand Opening, Parris Communications, Shawnee Mission Health

CATEGORY: Feature Stories

SILVER

Families are made at the Johnson County Courthouse, Gerald Hay, Johnson County Government

WGU Missouri Feature Story, Sturges Word Communications

Infographics

PRISM

From Pigs to Pork, David Eaheart, Beth Holz, Liz Elegant, C.J. McCormick, Patty Bloom, Seaboard Foods and Ketchum

CATEGORY: Integrated Communications Campaign.

PRISM

Small Change — Big Difference, Children’s Mercy

This is crap, Fight Colorectal Cancer

Kansas Speedway Numbers Campaign, Kansas Speedway, Trozzolo Communications Group

SILVER

Honeysuckle White’s An Honest Meal Program, Crossroads and Honeysuckle White

Inviting Results: The 2016 Chinet Brand, MBB Agency with the Chinet Brand

CATEGORY: Internal Communications.

SILVER

KC Scholars Year One Program Lunch, Kansas City Scholars, Trozzolo Communications Group

CATEGORY: Marketing B-2-B campaign

SILVER

Teach Your Campus to Talk with 360U ,  TouchNet, Trozzolo Communications Group

CATEGORY: Marketing Consumer Products and Services

PRISM

Spirit Airlines Yellow Out, Ohio New Market Launch, Crossroads

Spirit Airlines Save More, Get More Miles, Crossroads

Healthy Resolutions with Honeysuckle White and Shady Brook Farms , Crossroads and Honeysuckle White and Shady Brook Farms

EV Adoption Campaign, #L8R Gas , KCP&L, Jeffrey Beeson

Saint Luke’s Hospital NICU Super Babies, Saint Luke’s Health System, Laurel Gifford, Jeremy Krashin,

Esther Grenz, Dean Shepard

SILVER

Buy One, Get One, Give One: Crossroads and Vanity Fair Lingerie, Crossroads

Tax Day at Sonny’s BBQ, Crossroads and Sonny’s BBQ

Vanity Fair Lingerie Ambassador Program, Crossroads and Vanity Fair Lingerie

Honest Turkey Product Launch, Crossroads and Honest Turkey

Saint Luke’s Mid America Heart Institute Valentine Memes Campaign, Saint Luke’s Health System , Laurel Gifford, Jeremy Krashin, Esther Grenz, Dean Shepard

Saint Luke’s Koontz Center for Advanced Breast Cancer Saint Luke’s Health System, Laurel Gifford, Emily Kayrish, Esther Grenz, Josh Knight

 CATEGORY: Newsletters

PRISM

National Meeting Daily Newsletters, Daily News, NAIC, NAIC Communications.

CATEGORY: Press Kits/Media Kits.

PRISM

2017 KC Restaurant Week, Page Communications, 

Jenna Smith, Abi White

CATEGORY: Public Affairs.

SILVER

Missouri Property Tax Legislation, Ash Grove Cement Company, Jacqueline Clark

Supporting 2016 Transportation Ballot Initiatives with Strategic Media Relations, HNTB Corporation,

Brian Cox, Corporate Communications

CATEGORY: Public Service

PRISM

Dr. Randall Thompson Research: Does a remote Bolivian tribe hold the secret to preventing heart disease? Saint Luke’s Health System, Laurel Gifford, Esther Grenz, Jeremy Krashin, Emily Krickle, Josh Knight

SILVER

March of Dimes Prematurity Awareness Month, Crossroads

CATEGORY: Reputation and Brand Management

PRISM

Saint Luke’s Mid America Heart Institute Heart Month Media Relations Campaign, Saint Luke’s Health System,

Laurel Gifford, Esther Grenz, Jeremy Krashin, Emily Krickle, Josh Knight

SILVER

From the Pig. For the People, Missouri Credit Union

CityPlace Fires, Parris Communications

and Block Real Estate Services

CATEGORY: Smartphone Apps

PRISM

SBF Connect, Seaboard Foods, Beth Holz, David Eaheart

CATEGORY: Social Media

PRISM

From Pigs to Pork, David Eaheart, Beth Holz, Liz Elegant, C.J. McCormick, Patty Bloom, Seaboard Foods and Ketchum

Spirit Airlines Super Fan Influencer Program, Crossroads

Harvesters Forks and Corks Social Media Activation, Crossroads and Harvesters

Kansas Speedway, #Virtual400 Kansas Speedway, Trozzolo Communications Group

Back the Cat, MBB Agency with Black Cat Fireworks.

The Chinet Brand’s Recipe for Social Media Engagement, MBB Agency with the Chinet brand

Lidia’s Kansas City Social Media Snapshot, Page Communications ,Sarah Lehman, Julia Armstrong.

Kansas City Restaurant Week, Page Communications, Abi White and Jenna Smith

The Salvation Army: Stories of Hope Campaign, Parris Communications and The Salvation Army

SILVER

Vanity Fair Lingerie Busy Body Workout Facebook Live, Crossroads and Vanity Fair Lingerie

Shawnee Mission Health Social Media, hippo with Shawnee Mission Health

Johnson County Public Safety Sales Tax Campaign, Johnson County Government, Amanda Keller

Saint Luke’s Health System Presents “Let’s Talk About…” Esther Grenz, Josh Knight, Emily Krickle, Tyler McKee

CATEGORY: Special Projects

PRISM

UnitedHealthcare Wyandotte County Grant Press Conference, Page Communications, Breanne Fritcher, Lee Page

SILVER

2016 Johnson County Veteran’s Day Speech, Johnson County Government , Gerald Hay

CATEGORY: Special Publications

SILVER award presented to Visit KC Magazine: KC’s Official Visitor Guide, Derek Klaus, Visit KC

CATEGORY: Video

PRISM

Mr. Dunn’s 70th Anniversary Tribute Video, Keli Schneider, Emily Fors, JE Dunn Construction

Public Safety Sales Tax Video, Eric Schultz , Johnson County Kansas Government

KC Metropolitan Crime Commission Video, KC Metro Crime Commission, Trozzolo Communications Group

This is KC Water, KC Water

“Explore Cap Fed Hall” video series, Michael Brock, 

The KU School of Business

SILVER

Seniors Guide to 21st Century with Spokesperson Rita Moreno, NAIC Communications

Jenna: One Year Later, Saint Luke’s Health System, Josh Knight, Laurel Gifford, Jeremy Krashin, Esther Grenz, Emily Krickle, Michelle Manuel

Teach Your Campus to Talk 360-U,  TouchNet, Trozzolo Communications Group

Unity Daily Word Video, Trozzolo Communications Group

CATEGORY: Webcast

SILVER

5 Things to Know About Curbside Recycling, Amanda Keller, Johnson County Kansas Government

CATEGORY: Websites

PRISM

Clean Charge Network Website…KCP&L…KCP&L Clean Charge Network

SHiFT website, The Greater Kansas City Business Leadership Network, Trozzolo Communications Group

SILVER

Insurance Summit Website, NAIC, NAIC Communications